Privacy Policy

Effective Date: 01 June 2025
Website URL: www.octopusmartech.com
Company Name: Octopus Martech Pte Ltd
Company Registration No.: 202512340M
Registered Address: 4008 Ang Mo Kio Ave 10, #02-15, Techplace 1, Singapore 569625
Email: privacy@octopusmartech.com

Who We Are

Octopus Martech Pte Ltd is a Singapore-based MarTech company specializing in phygital (physical + digital) customer engagement technology. Our website, www.octopusmartech.com, serves as a digital platform for marketing our services and solutions, engaging clients, and collecting service-related inquiries.

What Personal Data We Collect and Why We Collect It

We collect personal data for the purpose of responding to inquiries, providing services, and improving our offerings.

Types of Data We Collect:

Personal Data: Name, email, contact number, company name, job title.
Account Preferences: Preferences submitted via forms or through newsletter subscriptions.
Transactional Data: Purchase information and order history (if applicable).
Technical Data: IP address, browser type, device type, page visits, location data.
Sensitive Personal Data: We do not knowingly collect sensitive personal data (e.g., health information).
Cookies and Analytics: See “Cookies” and “Analytics” sections below.

Why We Collect This Data:

To provide requested services and respond to queries.
To improve our website and user experience.
To send marketing communications (with consent).
To comply with legal obligations.

Comments

If our site allows commenting, WordPress by default collects:

Commenter’s IP address and browser user agent string to help spam detection.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS). Visitors can download and extract location data from images on the website.

Contact Forms

When you submit information via our contact forms, we collect your name, email address, and message content. This information is retained for up to 12 months for customer service purposes and is not used for marketing without explicit consent.

Cookies

Our website uses cookies to:

Maintain user sessions.
Track analytics and website traffic.
Support social sharing and third-party embeds (e.g., YouTube, LinkedIn).

You can disable cookies in your browser, but doing so may affect website functionality.

Analytics

We use Google Analytics to gather anonymous usage statistics. Google may collect:

Pages visited
Time spent on site
Device and browser type

You can opt out of Google Analytics tracking via this link: https://tools.google.com/dlpage/gaoptout
Google’s privacy policy: https://policies.google.com/privacy

Who We Share Your Data With

We may share your data with the following third parties:

Web hosting providers (e.g., SiteGround, AWS)
Email service providers (e.g., Mailchimp)
CRM platforms (e.g., HubSpot)
Analytics tools (e.g., Google Analytics)

Each third party is required to comply with data protection laws and is bound by confidentiality agreements. Where possible, we link to their privacy policies.

How Long We Retain Your Data

We retain personal data for the following durations:

Contact form entries: 12 months
Marketing opt-in data: Until user unsubscribes or requests deletion
Analytics data: 14 months (Google Analytics default)
Contractual client data: 7 years (as per Singapore’s legal obligations)

What Rights You Have Over Your Data

If you are a resident of Singapore, the EU, or any other data-protected region, you have the right to:

Request access to your personal data
Correct inaccuracies
Withdraw consent for data processing
Request deletion (subject to legal retention requirements)

Where Your Data Is Sent

Your data may be processed in Singapore or transferred outside the EU (e.g., to the United States via Google or AWS). We ensure adequate data protection measures such as:

Standard contractual clauses
Binding corporate rules
Data processing agreements

Contact Information

For privacy concerns or data access requests:

Privacy Officer:
Octopus Martech Pte Ltd
📧 Email: privacy@octopusmartech.com
📞 Tel: +65 6995 3699
📍 Address: 4008 Ang Mo Kio Ave 10, #02-15, Techplace 1, Singapore 569625

Additional Information

How We Protect Your Data

We implement:

HTTPS encryption
Two-factor authentication for admin access
Regular vulnerability scanning
Access control and role-based permissioning
Staff training on data protection

What Data Breach Procedures We Have In Place

In the event of a breach:

Internal reporting to data protection officer
Notification to affected users within 72 hours (GDPR)
Cooperation with authorities for resolution

What Third Parties We Receive Data From

We may receive data from partners such as:

Event organizers
Advertising or marketing platforms
Social media integration tools (if used on our site)

What Automated Decision Making and/or Profiling We Do With User Data

We may use automated systems to:

Segment users for marketing campaigns
Suggest relevant services
Trigger CRM responses

No decisions with legal or similarly significant effects are made without human review.

Industry Regulatory Disclosure Requirements

Octopus Martech operates in accordance with Singapore’s Personal Data Protection Act (PDPA) and is committed to compliance with applicable data privacy regulations, including the GDPR where applicable.